Friday, May 4, 2007

New Fragrance Launches: Hermès Kelly Calèche, Kenzo Tokyo, Marc Jacobs Daisy, & Christina Aguilera

I've got some exciting new fragrance news today!

New from Hermès: First (and probably foremost in my mind), Hermès has announced the launch of a new fragrance for women, "Kelly Calèche". It seems that Hermès has returned to its roots in seeking an inspiration for this new fragrance. As many of you know, one of the two most famous Hermès handbags, the "Kelly Bag" was named after Princess Grace Kelly after she appeared on the cover of Life Magazine carrying one in 1956 (the other most famous bag being the "Birkin" named after British actress Jane Birkin). Kelly bags often have waiting lists of about 2 years and can range in price from $5,000 for the small version in plain leather to $50,000 for bags made of crocodile and other unsual materials. The new fragrance, designed by in-house perfumer Jean-Claude Ellena, was inspired by the iconic bag and princess and is described as a "leathery floral" and was inspired by the scent of Hermès' fine leather products. The bottle and name Calèche are shared with the original 2 Calèche fragrances, but that is about all they share as Kelly Calèche is not a spin-off fragrance of Calèche.

UPDATE: From wwd.com, 5.11.07: The new Kelly Calèche will debut on June 21, 2007 when Hermès opens their new boutique on Wall Street (no word on when we will see it in department stores yet). It will include notes of Mimosa, Iris, Climbing Rose, and Tuberose specifically as part of the floral component of the scent. It will be available in 2 sizes: 1.6 oz (50 mL) for $75 and 3.3oz (100 mL) for $110.

New from Kenzo: Tokyo by Kenzo is a new men's fragrance that has been recently been announced by LVMH (Louis Vuitton Moët Hennessy). Created by perfumer Marie Salamange, it's described as a modern, urban scent for young men aged 18-25 years old and will be available in September of this year. It's notes are:


  • Top Notes: Ginger, Grapefruit

  • Heart Notes: Maté, Green Tea, Pink Pepper, Orange

  • Base Notes: Cedar, Nutmeg, Cloves


New from Marc Jacobs: An announcement yesterday was made about a new women's fragrance from Marc Jacobs called "Daisy". Unlike his previous two women's fragrances (Marc Jacobs Woman and Blush Marc Jacobs), which are based mainly on two major floral components: gardenia and jasmine, respectively, the new Daisy fragrance is built on a combination of notes that are meant to convey the personality of the daisy flower, which itself does not have a scent. Notes reportedly include:




  • Top Notes: Wild Strawberry, Violet Leaves, Ruby Red Grapefruit

  • Heart Notes: Gardenia, Violet Petals, Jasmine

  • Base Notes: Musk, Vanilla, White Woods.


The fragrance should be out in August and available at most stores that carry Marc Jacobs Products.



New by Christina Aguilera: A new announcement from Proctor & Gamble was made today bringing news of their newest celebrity fragrance made for none other than the fabulous Christina Aguilera. I have to admit I am a bit nervous about it as I am a huge Christina fan and not generally a fan of celebrity fragrances. From CosmeticNews.com:



"Targeting the 16-35-year-old consumer, the fragrance is an oriental floral with top notes of blackcurrant, a heart of peony and prune and a base of vanilla. It comes in a curvy glass bottle, intended to recall the star’s silhouette, and is embossed with a black lacy design and decorated with a black bow at the neck. "

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